AuctionBase, a full-service digital marketing and technology firm, launches phase one of a four-part digital roll-out for Auctioneers. The first of a four-phased roll-out, Social Media as a Service (SMaaS), provides expert social media solutions that are designed, developed, and tested for the unique nature of the Auction industry.
Roll-out Schedule
2017 was a record year for reach, engagement, and auction sales. Overall 6 million reach in 2017 with a record breaking 1 million reach in May alone with over 100k+ video views and 64k engagements.
Major Accomplishments
AuctionBase transforms massive data into meaningful metrics visualizing 34 Key Categories.
Major Accomplishments
AuctionBase develops a state-of-the-art business intelligence platform measuring key performance points to better understand buyers, habits, and buying cycles. The PowerBI reporting dashboard was instrumental in winning game-changing contracts that increased auction revenues exponentially.
Major Accomplishments
After four years driving auction sales with social media AuctionBase develops its flagship social media service and launches with select auctioneers.
Major Accomplishments
AuctionBase introduces new simpler control panel and Web CMS combining all the great features of the digital Auction catalog with easy to use Website content management features.
Major Accomplishments
Revolutionary new layout introduces gallery style layout to the Auction Industry leading the way in innovative design. The new layout focused on delivering optimal viewing to browsers of all sizes.
Major Accomplishments
With more users adopting mobile browsing the importance of designing auction catalogs for all sized browsers was the key in expanding the AuctionBase reach and delivering exceptional user experiences.
Major Accomplishments
As early as 2009 AuctionBase was taking advantage of Facebook's app features. Long before Facebook Marketplace, AuctionBase introduced Social Simulcast, a seamless integration of the AuctionBase catalog with Facebook. With just a click, auction items instantly were added to Facebook auction catalogs.
Major Accomplishments
Featured Auctions was added for two important purposes. 1. Showcase upcoming auction events and 2. as an element of SEO architecture. AuctionBase SEO architecture focused on increasing the online footprint and adding searchable content to Google for indexing.
Major Accomplishments
AuctionBase launches state-of-the-art auction Websites that combine modern features with the Auction catalog and integrated with social media.
Major Accomplishments